30 Technology Product Onboarding Video Examples For Elevated User Conversion

1. Cvent

Designing event badges transforms from tedious to swift viewing the Cvent Badge Designer. The video presents badge creation as an effortless visual choreography, instantly showing the intuitive process of placing attendee information and graphics. This vivid demonstration immediately highlights a dramatically faster, simpler workflow.

Adding brand logos, graphics, and profile images is clearly illustrated, enabling planners to stay creative and on-brand effortlessly while freeing up valuable time. This piece serves as a model for a successful software onboarding video, visually dismantling complexity to enhance efficiency and reduce costs across any event program. It's a clear inspiration for effective video communication.

2. Housing Europe SaaS onboarding video

Propelling insurance carriers into the digital age requires a strategic alliance. ZenSar steps forward with a powerful suite encompassing core modernization, secure cloud platforms, insightful analytics, and transformative digital experiences. This holistic approach tackles complexity, offering a clear path to evolution rooted in deep industry knowledge.

Showcasing GuideWire capabilities, Zen Cloudpro, and the innovative mobile app for claims submission makes this an effective saas onboarding video. It clearly articulates how these solutions reduce costs, boost efficiency, and create a seamlessly human customer journey, serving as an inspiring model for communicating value in the tech sector.

3. Comscore Customer onboarding video

Navigating the future of digital advertising amidst rising privacy demands requires a trusted guide. Comscore unveils a compelling solution built for this transformed landscape. Their predictive audiences capability unlocks the ability to connect with valuable segments without relying on obsolete identifiers, turning signal loss challenges into opportunities.

This pioneering ID-free approach, powered by Comscore's robust currency-grade data and advanced AI, offers unparalleled scale and precision. Analyzing comprehensive content consumption across screens provides the confidence for effective campaigns. The video serves as a helpful customer onboarding video, making this shift understandable.

4. Anchor Walkthrough demonstration video

Unlocking podcast potential starts with genuine listener understanding. This video compellingly shows how gaining deep insights into audience demographics and behavior from various platforms, including Spotify, transforms vague hopes for growth into a clear, data-driven path.

The power to see episode performance, identifying exactly when listeners engage most and where attention wanes, is a standout feature. As a walkthrough demonstration video, it makes sophisticated analytics accessible, guiding creators to optimize content and forge stronger connections through tailored shows.

Gathering all necessary metrics in one intuitive space simplifies the process significantly, empowering podcasters to plan strategically and target new listeners, ultimately fueling the journey of creating truly impactful audio content.

5. Unico Feature demonstration video

Powering the shift to electric mobility relies heavily on robust battery performance. Guaranteeing extended range and safety necessitates sophisticated, adaptable testing solutions, crucial for fostering trust and widespread EV adoption in this quickly growing industry segment.

Facing the inherent complexity of varied battery pack designs, Unico offers specialized capability. This excellent feature demonstration video skillfully translates their customized modular test systems into clear visuals, illustrating how adaptable technology effectively mitigates development risks and complexity. It serves as valuable insight into technical communication.

6. SIG Product onboarding video

Amidst the crowded digital landscape, this SIG video presents an innovative solution for brand connection. PAC.ENGAGE uniquely leverages product packaging, transforming it through a simple scan into a dynamic gateway for consumer interaction.

This product onboarding video effectively demonstrates how accessing games, loyalty programs, and personalized content becomes effortless. It highlights how brands gain deep insights and create meaningful engagements, offering a compelling example of bridging physical and digital experiences for richer connections.

7. Papertrail SaaS onboarding video

Grappling with vital safety records often feels overwhelming, lost in a sea of paperwork. The video powerfully captures this common struggle, illustrating how misplaced forms and incomplete logs create unacceptable risks and compliance headaches. It sets a clear emotional context for the challenge businesses face daily.

Stepping into the digital realm, Papertrail conquers this administrative burden. Demonstrating swift access to full inspection histories and automated reminders, its success as a SaaS onboarding video lies in showing how quickly compliance is achieved. This visual proof of efficiency provides peace of mind, ensuring workplace safety management becomes effortless and fully accountable.

8. MAERSK Product onboarding video

Dealing with continuous production flows and frequently changing market demands can make precise cargo planning a struggle. This video masterfully simplifies this intricate problem, unveiling a solution that injects much-needed flexibility into the global supply chain, specifically addressing the uncertainty of exact delivery dates at the time of shipment.

By visually explaining the strategic use of container hubs as decoupling points, this product onboarding video effectively conveys how businesses can gain agility. It shows how this approach enables dynamic matching of delivery needs with shipping options and holding cargo in transit, leading to reliable deliveries, shorter lead times, minimized storage expenses, and full online visibility for enhanced control.

9. Tyson App onboarding video

Beyond mere hydration, water sustains economies and ecosystems, a truth underscored by this insightful animation. It reveals Tyson's dedicated approach to responsible water stewardship, detailing their strategy built on specific contextual water targets, informed by the robust Alliance for Water Stewardship guidelines.

This comprehensive explanation, functioning like an app onboarding video simplifying a complex tool, guides viewers through their meticulous process. It visually demonstrates examining water use across the US landscape and within facilities, breaking down analysis into five critical categories to develop localized, impactful solutions.

Such tailored strategies empower united actions across their operations and with community water users. This forward-thinking effort underscores a commitment to securing this essential resource for present and future generations, providing a compelling blueprint for others.

10. Giesecke+Devrient Platform onboarding video

Entering the era of hyper-connectivity demands robust, simple security solutions for countless IoT devices. Giesecke+Devrient, partnering with Sony, addresses this need directly with the integrated SIM. This innovative approach embeds critical security elements right into the modem chipset, fundamentally transforming how device security is achieved at scale.

More than just hardware, this solution provides chip-unique root of trust and secure provisioning, managed with the same high assurance as traditional physical SIMs. The clear animated sequences, acting as a platform onboarding video, illustrate the seamless process and strategic advantage of this deep integration simplifying the supply chain while ensuring tamper-resistant, low-power connectivity. It empowers manufacturers to confidently build secure, sustainable IoT products.

11. NOZOMI Software adoption video

Navigating the growing risks across operational technology, IoT, and traditional IT networks is a complex undertaking where old defenses struggle. Addressing this challenge requires a transformative perspective. Nozomi Networks presents Vantage, a platform offering essential unified visibility.

Providing a dynamic global view in a single pane of glass, Vantage leverages Guardian sensor data alongside advanced AI, machine learning, and expert threat intelligence from Nozomi Labs. This powerful combination dissects complexity into clear, actionable insights, effectively amplifying security posture by making previously invisible threats visible. Demonstrating this simplification makes it an impactful software adoption video.

12. Trimble Platform onboarding video

The path to optimized fuel costs and driver engagement in transport begins with clarity. This platform onboarding video for the Trimble Performance Portal distills vast operational datafrom sudden braking to idlinginto precise, actionable performance indicators for vehicles and drivers, illuminating essential details previously hidden.

Going past mere surveillance, this intelligent system crafts driver scores that foster constructive competition via gamification, boosting morale. It pinpoints drivers needing targeted coaching, enabling a collaborative drive for improvement that is fully trackable, empowering managers with strategic oversight.

This method drastically cuts fuel waste, minimizes environmental impact, and cultivates a high-performing, motivated fleet for significant, enduring operational gains and enhanced safety.

13. SiteVault Software onboarding video

Navigating the tangle of technologies in clinical research sites presents significant challenges. Disparate systems, multiple logins, and endless data re-entry across studies consume valuable time needed for crucial patient care. SiteVault is introduced as a central solution, uniquely bridging internal site operations with external sponsor collaboration, offering a single unified place. This integration aims to restore focus, streamlining workflows.

The platforms capabilities, from eRegulatory management to document exchange and eConsent across studies, effectively save countless hours of manual busywork. This software onboarding video powerfully demonstrates how SiteVault frees up research professionals, allowing them the essential time to dedicate to clinical execution and patient outcomes.

14. Zoho Software adoption video

Empowering digital creation is the core message here. This visually engaging video cuts through complex development hurdles, showcasing how a low-code platform helps anyone construct custom solutions with surprising ease and speed, transforming daunting tasks into achievable goals.

Zoho Creator is beautifully demonstrated through its intuitive drag-and-drop interfaces and visual blueprint automation. As a software adoption video, it excels at illustrating how easily one can integrate capabilities and gain vital insights. It provides a scalable, secure path to modernizing operations and inspires effective video communication for complex products.

15. Deloitte Animated onboarding video

Capturing the intricate world of diagnostic commercialization, this animated explainer presentation offers a sharp interpretation of the patient journey. It zeroes in on common barriers like sample issues or reimbursement, effectively using visuals to make these abstract challenges concrete and understandable for viewers navigating this space.

Through its insightful animated onboarding video style, the video visually translates the complex path, showcasing how data analytics identifies risks and how integrated implementation tackles hurdles. It powerfully conveys the potential for increased patient access and market success, offering a compelling masterclass in articulating the value of a comprehensive B2B solution.

16. LINX TT500 Software adoption video

Precision coding becomes visually effortless with the LINX TT500. Its intuitive interface isn't merely a display; it provides a live operational pulse, giving manufacturers clear insight into throughput and consumables for confident, proactive line management.

The thermal transfer overprinter integrates fluidly, stamping vital manufacturing and use-by dates sharply and reliably onto flexible packaging. This footage serves as a useful software adoption video, demonstrating its seamless fit and dependable performance within a busy workflow.

The resulting crisp, legible print on the pouches underscores the essential traceability and compliance achieved, adding tangible value to each product.

17. KBR Platform onboarding video

Facing complex global challenges demands innovative solutions. KBR presents its vision for the future, artfully blending abstract technological potential with tangible applications across critical sectors like defense modernization, space exploration, and infrastructure. This visual narrative clearly underscores KBR's deep domain expertise and capability.

The video functions as a compelling platform onboarding video, illustrating how advanced analytics integrate seamlessly with realistic simulations and autonomous systems. KBR delivers transformative digital solutions, ensuring enhanced safety, accelerated decision-making, and successful mission outcomes even in the most extreme environments.

18. Clever Devices Walkthrough demonstration video

Navigating the complex world of transit operations requires clear, timely insights. CleverMetrix empowers agencies by providing seamless access to critical real-time operational data across all departments. This walkthrough demonstration video vividly shows how customizable widgets tailor views, allowing teams to focus solely on what matters most for immediate action and informed decision-making.

The system enables swift responsiveness to challenges and improves service quality, enhancing the overall rider experience. Paired with historical reporting capabilities, CleverMetrix offers transit agencies a comprehensive solution for continuous operational improvement from Clever Devices.

19. Flowserve Software onboarding video

Emerging from the complexities of industrial plant operations, Flowserve introduces Red Raven. This advanced IoT solution delivers proactive insights, predicting equipment issues and actively preventing failures and costly unplanned shutdowns that plague aging assets and overwhelming data.

Red Raven excels by monitoring valve performance using flexible connectivity options across sprawling facilities, integrating smoothly with existing control systems. This compelling software onboarding video demonstrates how harnessing data-enabled insights across multiple locations boosts uptime, enhances equipment efficiency, and significantly reduces operational costs by flagging anomalies before they cause risk.

20. MOBA App onboarding video

Witnessing logistics transformed by mobile automation, MOBA unveils a system bringing unprecedented control to waste collection. The video demonstrates how capturing precise data directly from the vehicle, including weight and collection details, provides instant transparency and streamlines operations far beyond traditional manual recording. This fosters accuracy and eliminates guesswork.

The engaging interface presented on the in-cab display, akin to an app onboarding video, reveals an intuitive design simplifying route navigation and task management for the driver. This demonstration effectively highlights the user-friendly nature and practical application of their waste management solutions.

21. DAT Customer onboarding video

Operating in the volatile freight market necessitates deep understanding, not guesswork. DAT iQ rises to this challenge, providing an unprecedented level of insight derived from the industry's largest truckload freight marketplace. This platform transforms billions in transaction data into reliable, accurate intelligence regarding rates, capacity, and reporting trends.

For brokers, DAT iQ delivers the expertise to secure profit margins and provide precise quotes through its vast database of past and future rates. Shippers leverage this intelligence to drive strategic decision-making, manage costs effectively, and establish a trusted carrier network, ensuring a resilient supply chain. Watching this customer onboarding video makes clear how DAT iQ unlocks foresight, allowing all players to move profitably and strategically forward.

22. RIPPLING SPEND Short onboarding video

Conquering the tangled web of company spending feels achievable watching this short onboarding video from Rippling. RIPPLING SPEND presents a unified platform tackling everything from employees snapping receipts for instant expense reports, to issuing corporate cards in seconds. It transforms messy tasks into streamlined flows.

Intelligent automation rescues hours with approvals routing automatically across expenses, purchases, and bills from invoices. Its real power is deep integration, seamlessly connecting accounting systems, ensuring data flows without manual errors. This lets finance teams elevate focus from busywork to driving business forward.

23. Expro Feature walkthrough video

Accessing valuable resources from challenging ultra-high rate gas condensate fields presents significant hurdles. Expro tackles this by vividly demonstrating their system's unique capabilities, offering genuine insight into its core functionality under demanding conditions.

This feature walkthrough video reveals the highly efficient separation process and the significance of modular design for reliable, high-rate flow. It powerfully conveys how their solution ensures accurate production appraisal and maximizes recovery potential.

Seeing this clarity is inspiring for video creators aiming to demystify complex industrial equipment and communicate real value effectively.

24. CMC Markets Product onboarding video

Turning complex market concepts into approachable ideas, this animation connects investing possibilities to everyday life. Simple illustrations linked to cars and entertainment smoothly bridge the abstract notion of thinking about investments to the practical act of taking action.

Beyond simply showcasing features, the video functions effectively as a product onboarding video, offering clear visual guidance through the platform. Highlighting global market access, consistent award recognition, and zero brokerage helps demystify building a portfolio piece by piece, presenting CMC Markets Invest as a trusted and accessible path for aspiring investors.

25. Samsung Short onboarding video

Embarking on a journey to redefine the smartphone experience, Galaxy AI takes center stage. This compelling look serves as a short onboarding video into the world of Galaxy AI, showcasing its proactive nature, anticipating your needs and providing tailored information effortlessly. It feels like having a truly intelligent companion right in your hand, ready to assist through intuitive natural language interaction.

Behind the scenes, a personal data engine builds a unique digital understanding, securely organizing your information. The camera features, enhanced by AI, offer expert-level control and artistic possibilities, delivering stunning, high-resolution images and videos. Beyond features, a commitment to sustainability shines through with tangible recycled materials in design and manufacturing processes.

26. CK Energy Animated onboarding video

Making complex subsea technology understandable is where animation truly shines. Visualizing the Morgrip Morsmart connector activation reveals intricate mechanics with striking clarity, immediately building trust by showcasing the engineering precision beneath the surface. The detailed cross-section becomes the video's core, demystifying the process.

Witnessing the sequential setting of internal components, from tensioner action to the secure lock of collets and dual seals, provides invaluable insight into reliability. CK Energy effectively employs this as an animated onboarding video, making the technical simple and serving as a compelling example for communicating sophisticated product functionality.

27. Greater Bank Feature walkthrough video

Vibrant animation brings banking access to life, instantly conveying a fresh, modern approach. Energetic visuals featuring crisp graphics and fluid transitions make the process feel surprisingly easy and the brand approachable, quickly introducing a compelling winning opportunity.

Cleverly showcasing the associated Visa Debit card's power, this functions as an effective feature walkthrough video. It smartly highlights diverse payment options across various devices, emphasizing flexibility for everyday life, seamlessly blending practical utility with the thrilling prospect of winning simply by choosing this option.

28. Recruitee SaaS onboarding video

Instantly, a striking visual depicts the challenge of handling many applications alone. Recruitee powerfully conveys this through simple animation, suggesting the platform's ease by showing chaotic individual pieces finding stable structure when teamwork unites them.

This potent metaphor immediately communicates the system's core value: collaboration brings clarity and efficiency. The rapid-fire benefits?hire stronger, faster, smarter, better?memorable reinforce this transformation. As an effective SaaS onboarding video, it's a prime example of how clear visuals and focused messaging inspire interest and action.

29. Vetster Feature demonstration video

Tapping into the unspoken anxiety pets feel about vet visits, this animation uses relatable characters to highlight a universal pet owner struggle. It immediately builds empathy by presenting the problem from the animal's unique and emotional perspective.

The video then showcases Vetster as the solution, providing genuine relief for both pets and their humans. This feature demonstration video effectively illustrates accessible, 24/7 remote care via phone, proving inspirational for creators showing how to connect deeply while explaining value.

30. IoT CONNECT Customer onboarding video

Unlocking opportunity within the vast Internet of Things market can be challenging for digital service providers wrestling with complex, disconnected systems. This hurdle doesn't just slow adoption; it can hinder reaching potential customers and building the stable relationships needed for growth.

Comarch IoT Connect provides a clear answer, offering a single, integrated platform that dramatically simplifies delivering diverse services, proving itself a highly useful customer onboarding video example. Its flexible structure supports solutions for varying customer needs, from large enterprises to smaller users, enabling easy expansion of offerings and fostering revenue streams for lasting success.

How to plan and optimize Technology Product Onboarding Videos?

Marketing as Value Creation: "Marketing is not the art of selling what you make but knowing what to make." - Philip Kotler. Advids used this insight for a healthcare tech client. We researched patient pain points to develop an onboarding video that highlighted the software's value proposition, leading to a 20% increase in trial sign-ups.

Actionable: Understand target audience needs before crafting product messaging.

Storytelling for Engagement: "People are hardwired for stories." - Shane Snow. Advids leveraged this for a cybersecurity software client. We crafted a narrative around data protection, making the onboarding video more engaging and relatable, boosting completion rates by 35%.

Actionable: Connect with audience emotionally by weaving narratives around product benefits.

Simplicity in Communication: "Simplicity is the ultimate sophistication." - Amit Kalantri. Advids applied this to an educational software client's onboarding video. By using clear, concise language and visuals, we improved user comprehension, leading to a 25% increase in successful product adoption.

Actionable: Communicate product value clearly using concise language and visuals.

Customer-Centric Approach: "Marketing is not about your brand, it's about your customer's brand in their mind." - Hermawan Kartajaya. Advids used this philosophy for a project management software client. We focused on showcasing how the product solves customer challenges, resulting in a 15% increase in sales conversions.

Actionable: Focus on customer needs and demonstrate product value proposition clearly.

Power of Storytelling: "Stories make us feel something, and that's how they get remembered." - Kindra Hall. Advids applied this to a CRM software client. By incorporating customer testimonials and success stories, we made the onboarding video more impactful, leading to a 20% increase in demo requests.

Actionable: Incorporate real user stories to build trust and enhance product credibility.

Why Advids for Technology Product Onboarding Video?

At Advids, we create compelling Technology Product Onboarding Videos that drive results. Our blend of creative storytelling, cutting-edge technology, and proven experience ensures your vision translates into effective animation. We've completed over 3400 successful projects and earned the trust of industry leaders, from startups to Fortune 500 companies like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer. Our commitment to excellence is reflected in over 109 five-star Google reviews.

Transforming Your Onboarding with Engaging Animation:

Customized Onboarding Solutions: We tailor each Technology Product Onboarding Video, whether explainer videos, character animations, or other formats, to your brand, style, and target audience. We've successfully delivered between 185 and 470 onboarding video projects.
Creative Storytelling: Our animators and storytellers craft captivating narratives that engage viewers and drive action, specifically designed for effective onboarding experiences.
Cutting-Edge Technology: We use industry-leading software and techniques to create visually stunning onboarding videos with lasting impact.

A Partnership Built on Collaboration and Communication:

Collaborative Process: We work closely with you from concept to completion, ensuring your vision is realized in the final onboarding animation.
Strategic Communication: We prioritize understanding your needs, target audience, and brand identity to create impactful Technology Product Onboarding Videos.

Experience and Expertise You Can Rely On:

12+ Years of Proven Success: Our extensive experience ensures your onboarding video is effective and engaging.
Trusted by Industry Leaders: Our client roster speaks for itself, demonstrating our ability to deliver high-quality onboarding solutions.
Client Satisfaction Guaranteed: Our numerous five-star reviews highlight our dedication to client satisfaction and exceptional results.


Ready to unlock the potential of Technology Product Onboarding Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:

What is a Technology Product Onboarding Video?

A technology product onboarding video is a short, engaging video that guides users through the initial setup and use of a new software or application. It aims to simplify the learning curve, showcase the product's value, and encourage users to adopt and continue using the product. onboarding videos are particularly effective for complex software platforms, where users may need assistance navigating the interface and understanding key features.

These videos can be used at various stages of the customer journey , from initial awareness to onboarding and ongoing support. They can be incorporated into marketing campaigns, product demos, and customer support materials to enhance user engagement and drive product adoption.

What do top Technology Product Onboarding Videos have in common?

Mastering technology product onboarding videos requires focusing on these key elements for maximum impact.

Ideal User Profile - Create user personas to tailor the video to specific needs. Focus on their challenges and aspirations.

• Compelling Narrative - Use a problem-solution-benefit structure to build a compelling story. Highlight the transformation.
• Problem/Solution Fit - Emphasize the pain points and how the product alleviates them. Show before-and-after scenarios.
• Intuitive User Journey - Use on-screen prompts and visual cues to guide users. Highlight ease of use.
• Key Feature Highlights - Prioritize features that deliver the most value. Show, don't just tell.
• Engaging Screencasts - Use smooth transitions and clear annotations. Show realistic user interactions.
• Visual Storytelling - Use authentic visuals and relatable characters. Evoke emotions to build connection.
• Real-World Applications - Showcase diverse use cases to broaden appeal. Use customer testimonials.
• Clear Call to Action - Use strong verbs and create a sense of urgency. Make it easy to act.
• Quantifiable Results - Use charts and graphs to present data clearly. Highlight key metrics.

What makes Technology Product Onboarding Video effective?

A thoughtfully designed Technology Product Onboarding Video is a powerful tool for enhancing user experience and driving product adoption. It is a strategic approach to guide users through the initial stages of using a new software or application, ensuring a smooth and positive onboarding experience.

A successful Technology Product Onboarding Video is driven by a clear understanding of the user's needs and pain points. It aims to simplify the learning curve, showcase the product's value, and encourage users to adopt and continue using the product. The video should be concise, engaging, and visually appealing, using a combination of visuals, animations, and real-world examples to illustrate key features and benefits.

Methods for creating effective Technology Product Onboarding Videos include focusing on the user's perspective, highlighting the product's key benefits, and providing clear and concise instructions. The video should be tailored to the specific needs of the target audience, using language and visuals that resonate with their interests and preferences. By addressing common questions and concerns, the video can build trust sers to explore the product further.

How long should your Technology Product Onboarding Video be?

Optimize technology product onboarding video length for maximum impact by aligning video type, content, and viewer engagement.

Pre-production Considerations for Determining Video Length:

• What's the onboarding video's core message?
• Who is the ideal user for this product?
• Which features need showcasing in the video?
• How intuitive is the product's user interface?
• Where will the video be primarily hosted?
• What's the target audience's tech savviness?
• Does the video need a minimalist or detailed style?

Technology product onboarding video length guide

How to create Technology Product Onboarding Videos?

Craft compelling technology product onboarding videos that resonate with your target audience and drive user adoption. effective onboarding videos are crucial for product success.

• Feature Prioritization - Prioritize features that solve key user problems, showcasing immediate value and return on investment.
• Storyboarding - A detailed storyboard ensures a logical flow, preventing confusion and maximizing comprehension.
• Visual Style Selection - A consistent visual style builds brand recognition and creates a professional, trustworthy image.
• Scriptwriting - Clear, concise language and a compelling narrative maintain viewer engagement and encourage product adoption.
• Screen Recording - High-resolution recordings with clear annotations highlight key features and actions, improving understanding.
• Motion Graphics - Strategic animations simplify complex processes, making them easier to understand and remember.
• Live Action Capture - Authentic user interactions demonstrate the product's ease of use and build trust and confidence.
• Video Editing - Dynamic editing techniques maintain viewer interest, ensuring the video is both informative and engaging.
• Final Polish - Subtle music and sound effects enhance the viewing experience, creating a more memorable and impactful video.

Incorporating User Testimonials

Let's explore how user testimonials can transform your onboarding videos from simple explanations into compelling stories . Testimonials add a human touch , building trust and showcasing the real-world impact of your product. Think about it – wouldn't you be more convinced by someone sharing their positive experience than by a list of features ?

Testimonials bridge the gap between features and benefits. Instead of just telling viewers what your product does, show them how it transforms lives . For instance, in explainer video examples for software, a user testimonial about simplified data analysis can be highly effective.

• Highlight transformations. Focus on the positive change your product brings. Did it save a user time or help them achieve a specific goal? showcase these wins !
• Keep it real. Authenticity shines through. Unscripted testimonials feel genuine and relatable, fostering trust with your audience. Professional onboarding video examples often feature testimonials from industry experts , lending credibility to the product.
• Visual storytelling. Pair testimonials with visuals of the user or their work. This adds a personal touch and strengthens the connection with viewers.
• Strategic placement. product introduction videos can leverage testimonials to immediately establish value and build trust with potential customers. Experiment with different placements to see what resonates best with your audience.

By weaving user testimonials into your onboarding narrative, we create a powerful connection with potential users , driving engagement and ultimately, product adoption.

Using Data to Improve Onboarding Videos

Creating compelling onboarding videos involves more than just good production. It's about understanding what resonates with our audience. Data unlocks those insights, transforming our videos from informative to truly impactful. Let's explore how we can use data to refine our approach and create onboarding experiences that truly connect.

Data isn't just numbers; it's a roadmap to better engagement. Imagine your video completion rate is low. Data might reveal viewers drop off during a complex technical explanation, prompting us to simplify that section or add visuals. Perhaps click-through rates on your product demo videos are disappointing. Analyzing user demographics might reveal we're targeting the wrong audience or our call to action isn't compelling enough. For tech product videos, especially, data helps us understand how well we're explaining complex concepts.

• Track Audience Retention: Identify drop-off points to pinpoint areas needing improvement. A dip in viewer retention might indicate a confusing section or a moment where the pacing lags.
• A/B Test Different Video Versions: Testing helps us identify what resonates best with our audience. Even small changes, like a different call to action or a revised script, can significantly impact engagement.
• Analyze User Feedback: Direct feedback provides valuable insights into viewer preferences and pain points. Pay attention to comments and suggestions to understand what viewers find helpful and what they struggle with. Top onboarding video examples often leverage this feedback to continuously improve their content.
• Use Analytics Platforms: Leverage tools like Google Analytics and YouTube Analytics for comprehensive data insights. These platforms offer a wealth of information about viewer behavior, helping us understand how our videos are being consumed and where we can make improvements. When creating software onboarding video examples, analyzing heatmaps can reveal which interface elements draw the most attention, helping us optimize the user experience.

By embracing data-driven decision-making, we create onboarding videos that not only inform but also inspire, leading to higher user engagement and ultimately, greater product adoption.

Showcasing Key Features Effectively

Let's dive into showcasing your product's key features effectively. Remember, onboarding videos aren't just about listing functionalities; they're about demonstrating value and sparking user excitement. We want viewers to grasp how our product solves their problems and transforms their workflows.

Think of your onboarding video as a guided tour, highlighting the most valuable destinations. We'll focus on creating an engaging experience that leaves viewers eager to explore further.

• Prioritize features that directly address user pain points. Instead of overwhelming viewers with every single bell and whistle, focus on the core functionalities that deliver the most impact. Think about what truly makes your product shine and showcase those features prominently. For complex features, consider using product demo video examples to illustrate their functionality.
• "Show, don't tell" is our mantra. Instead of simply stating what a feature does, demonstrate it in action. Use high-quality screen recordings with clear annotations to guide users through the interface. Imagine you're sitting next to a new user, showing them the ropes – that's the level of clarity we're aiming for.
• Weave in real-world use cases to make the features relatable. Show how your product solves problems in practical scenarios. This helps viewers envision themselves using the product and understand its value in their own context. User Onboarding Videos that resonate with viewers often feature relatable scenarios.
• Keep it concise and engaging. Respect your viewers' time by focusing on essential information. Avoid technical jargon and instead, highlight the benefits of each feature. Think about the key takeaways you want viewers to remember and structure your video accordingly. Looking for inspiration? Analyze high-quality onboarding video examples to see how successful companies engage their users.

By following these tips, we can create onboarding videos that not only educate but also inspire, driving user adoption and setting the stage for long-term success.

Optimizing Onboarding Videos for Different Platforms

Let's talk about tailoring our onboarding videos for different platforms. Creating a single video and posting it everywhere just won't cut it. We need to consider each platform's unique audience, format, and best practices to truly maximize engagement. Think about it – a snappy, visually-driven video that works wonders on Instagram might fall flat on LinkedIn, where a more professional, in-depth approach is preferred.

Optimizing for different platforms isn't just about technical specs; it's about connecting with our audience where they are. A data-driven approach is key here. By analyzing platform-specific metrics, we can understand what resonates with each audience and refine our videos accordingly. For instance, if our completion rates are low on mobile, perhaps we need to shorten our videos or prioritize vertical formats.

• Tailor Content: A one-size-fits-all approach won't work. We need to tailor our message and format for each platform. For example, app onboarding video examples should focus on mobile-specific features.
• Mobile-First: With so many users accessing content on their phones, optimizing for mobile is crucial . Think vertical videos , concise messaging, and large, easy-to-read text.
• Platform Showcase Videos: These videos are a great way to demonstrate how our product integrates with different platforms. For instance, we could create Platform Showcase Videos highlighting our seamless integration with popular project management tools.
• Application Tutorial Videos: Let's empower our users with platform-specific Application tutorial videos that address common questions and challenges. This is especially helpful for complex products . Consider creating separate Application Tutorial Videos for iOS and Android users .

By optimizing our onboarding videos for each platform, we're not just sharing information; we're creating targeted experiences that resonate with our audience, driving engagement and ultimately, product adoption . Looking for inspiration? Analyze engaging onboarding video examples to see how successful companies tailor their content for different platforms.

Creating Accessible Onboarding Videos

Creating accessible onboarding videos isn't just about checking boxes; it's about opening doors for everyone. Imagine a user struggling to understand your video because they can't hear the audio or read the text. By embracing accessibility, we create a more inclusive and welcoming experience, ensuring every user can unlock the full potential of our product. Think of it as building a ramp alongside the stairs – it benefits everyone, not just those who need it.

Accessibility isn't just a technical requirement; it's an opportunity to connect with a wider audience and demonstrate our commitment to inclusivity. When we design with accessibility in mind, we create onboarding experiences that are not only informative but also empowering. Let's explore how we can make our videos accessible to all.

Effective onboarding video examples often showcase how simple adjustments can make a big difference. For instance, providing captions isn't just about helping users who are deaf or hard of hearing; it also benefits those watching in noisy environments or those who prefer to learn with text support. Similarly, transcripts are invaluable for users with visual impairments who rely on screen readers, and they also boost SEO. When creating saas onboarding video examples, consider these small changes that yield significant results.

• Visual Clarity: Keep the visuals clean and uncluttered. Avoid flashing animations, which can be distracting or even trigger seizures. Use sufficient color contrast between text and background for easy readability. Choose legible fonts and appropriate sizes, especially for mobile viewing. Software explainer videos, in particular, benefit from clear and concise visuals.

• Audio Clarity: Provide clear audio and captions. Offer transcripts for users who prefer reading or those using screen readers. Consider including audio descriptions for key visuals, painting a picture with words for visually impaired users. digital product videos often use audio descriptions to enhance accessibility.

• Navigation and Interaction: Ensure all interactive elements are accessible via keyboard for users who cannot use a mouse. Allow users to adjust the playback speed to suit their learning pace. Offer options for customizing closed captions (font, size, color) to enhance readability.

• User Feedback: The most valuable insights often come directly from users. Conduct user testing with people with disabilities to gather feedback and identify areas for improvement. This direct feedback is crucial for creating truly effective onboarding video examples.

By embracing these principles, we create onboarding videos that not only inform but also invite, welcoming every user to explore our product and its potential.

How technology product onboarding video examples are curated?

We dove deep into product tour videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic product tour videos showcasing real-world applications.
2.Diversity Showcasing diverse visual styles, industries, and target audiences for inspiration.
3.Engagement Analyzing audience response, information design, 10-second litmus test.
4.Visual Design Evaluating aesthetics, clarity, effectiveness of visuals.
5.Narrative Structure Assessing storyline clarity, flow, message effectiveness.
6.Call to Action Examining call to action strength, clarity, and relevance to onboarding process completion.
7.Brand Alignment Determining video alignment with brand message, identity, and the overall user experience within the product.
8.Performance Metrics Utilising VidIQ to assess watch time, audience retention.

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.22% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter.

Advids
Source: Advids/Youtube, technology product onboarding video examples 2024, n=13636 videos within duration <3 mintues, across industries. (30 videos featured is 0.22% of 13636, 3.5% of 13636 is ~477)